On Progress!!

We are on progress!! But, what’s the progress that they are talking about? You don’t have to guess, let the picture do the talking.

Hmmmmm…..posters….

Folding it…

COME ON!!?!?! A kite……? It can’t be it…

HUH??!??! A combination of kites with an additional “something” on it?

Still can’t see it eh??

A closer view perhaps…?

I bet you are curious. To find out what is it, come to our college hall to find out on as it will be at our meaningful event, “S.O.S Earth” on 11th & 12th August 2009 from 9.30 am to 5.00pm. Be there as you won’t want to miss it.


The earth we abuse and the living things we kill will, in the end, take their revenge; for in exploiting their presence we are diminishing our future.
~Marya Mannes~

A Meet Up with E-Passion Advertising Enterprise

After Event Management lecture at DKABE, a total of 18 organising committees rush to V block to meet up with the premium supplier. And two hours later, we are to rush back to DKABD to attend another lecture.

Definitely a “rush hour” day.

However, when we reached the venue, we manage to catch our breath before the E-Passion personnel arrive. Few minutes later, Mr. Sean Long and Mr. Onn Yee Chien founder of E-Passion arrived and we welcome them with our warmest heart.
Now, do you know what E-Passion does? Heard on Anplas bag? The word Anplas itself brings a meaning which is anti-plastic. This company promote the environmentally-friendly, colourful and trendy, privileged bags.

In order to get the support from Anplas-Bag, S.O.S Earth organizer held a meeting with the two of its founders to negotiate on the amount and better ways in getting sponsorship for the non-woven bag. Mr Onn shared with us his opinion on the environment issue and also the reason behind the creation of ‘Anplas’. They believe that if more and more people use recyclable bag, the usage of plastic will decreased and when the demand is low, the society no longer need plastic bag which is hazardous to the environment.

We were very moved by the determination of both founders and we do hope to be able to bring in the Anplas bag into our event. Now, the problem is where do we find sponsor to sponsor for the bag? Discussion was held to seek for the best way in which we can achieve mutually beneficial for both parties. Are we able to get the sponsor? Is Anplas bag is going to appear in our event?

Here are a few pictures taken during the meeting.

The meeting held between the organizer and Anplas-bag founders Mr. Onn Yee Chien and Mr. Sean Leong in V block at Tunku Abdul Rahman College. Everyone is listening to Mr. Sean.

Mr. Sean (first from left) and Mr. Onn (second from left) are explaining about their product and objective of Anplas-Bag.

Director of Programming (Activities)(first from left),Director of Advertising and Sponsorship (second from left) and Director of Creative and Design (third from left) are negotiating with Anplas-Bag founders.

Mr. Onn is explaining about the advertising and sponsorship package to the organizer.

Giving the warmest smile to our guests.

Our team members are listening attentively and these are their attentive pose (they just look alike)

The GREEN begins here!

Nature is trying very hard to make us succeed, but nature does not depend on us. We are not the only experiment.
~Buckminster Fuller~

The TVC is finally Out!

First of all, let me share with you the TVC (television Commercial) teaser advertisement...



First Teaser...


Well, that is just the first part. Here comes the second part..


Second Teaser..


I bet you can’t wait for the full TVC to be out after watching the part 1 and part 2. Now, please watch the below the video and enjoy yourself!!!




These videos are the creation of the innovation and imaginative mind of the Creative Agency , Advanced Diploma in Mass Communication (Advertising) Year 2 students. Thumbs up!!


What to something extra? Uncensored versions? The NG!



NG Part 1




NG Part 2


I think the environment should be put in the category of our national security. Defense of our resources is just as important as defense abroad. Otherwise what is there to defend?
~Robert Redford, Yosemite National Park dedication, 1985~

The making of TVC for S.O.S Earth

Catching the attention of you guys out there is what the “S.O.S Earth” creative agency does best. We, Earth-Rangers, as part of the beings on Earth, are responsible to protect our Mother Earth! In asking others to join us, there are loads of preparations but we believe its worth it all.

The “S.O.S Earth” TVC production crew (AAV2 students)

Recording the beginning part of the video

The environmental terrorist (in the video)

A training act for the “Earth-Rangers” to fight the environmental terrorist

The TVC director, Eric, fooling around to add more fun to the shooting process

TVC team having discussion on the “S.O.S Earth” event video

Reporter making an urgent report:”S.O.S Earth” channel

A live coverage of environmental sabotage (part of the video)

What do u want?

Want to know more? Stay tuned for future blog entry!



"We must develop a better sense of responsibilty towards our total environment..."
~Jon Wynne-Tyson~

Shouting Out for S.O.S Earth!

“S.O.S Earth! S.O.S Earth! Save our Spiritual Earth!” That’s the chant by Earth-Ranger AAV2 students. Neither a demonstration nor a riot, it’s an awareness drive to promote and remind people about “S.O.S Earth” the event. This refugee moves around the college from block to block to gain the attention of many. We want everyone around the college start concern about environment issues and to take responsive actions. So, be ready for the 11th and 12th of August 2009 my friends! *chants*“S.O.S Earth! S.O.S Earth!”

Refugee team by Creative Agency (Advanced Diploma in Advertising Year 2 students)

"Decline environment terrorism, we need a clean Earth! S.O.S Earth!"

"For now, for the future, be a part of S.O.S Earth!"

Refugee going around the canteen to create awareness

One for the camera! – The refugees!

The joy of looking and comprehending is nature's most beautiful gift.
~Albert Einstein~

Teasers Advertisement

Hey people!!

Seen this poster lately?

This teaser uses “National Geographic” concept(if you can recall the logo)…The square represents a window to look into the world while the color shows the urgency to save the earth..

Or…this?

Earth Channel…coming soon..(if you remember, its Discovery Channel’s logo)

How about this..?

I am sure that you get the hang of it already..and yes, it’s the word CNN that we had change..

It’s fine if you haven seen any of this as our pre-event booth will be at canteen 2 foyer from the 3rd till the 7th of August 2009, where all of the teasers are available for you guys out there to have a closer look at it. So, do stop by as there are more to be seen there!

And of course! Credits to Creative Agency (AAV2 students) as they came out with these wonderful teasers to catch the attention of the public. So, thank you!!

Looking forward to see you at the coming event and just a reminder, its on the 11th and 12th of August 2009 at Tunku Abdul Rahman College hall. See ya!!



For I have learned to look on nature, not as in the hour of thoughtless youth, but hearing oftentimes the still, sad music of humanity.
~William Wordsworth~

Presentation Time!!!

It’s Friday again!!

Each Friday, we will have to attend Event Management tutorial class and present our department progress in front of the whole class! So, let me bring you an in-sight of what our presentation looks like…


First of all…Our Air Team!!!

Have you seen those posters that they holding in hand before?? They visited the NGOs and after much discussion they were able to obtain that information.

Forest team…

What are those sticks for?

Next is our Land team…

Woah!! They prepare a layout for the allocation of their information in the booths and it is begin ‘scan’ through by Ms Lim. What are those pails for?

Deng Deng Deng Deng!!! Our Ocean team…

Wants to know about the cute little flag? Visit our event to find out more. ^^

Coming up is our River team…


What is the use of recycled cooking oil? Make soap?


It sure has many props. But that is not all. You have only seen 10% of their work and effort. There still much to see and much to gain.



In nature there are neither rewards nor punishments -- there are consequences.
~Robert Green Ingersoll~

Digi Sponsoring??

DiGi Sponsoring?

Bet you wondering about the outcome of the meeting with DiGi.

Here is it…

DiGi is now our printing sponsor whereby DiGi will print all the publicity material such as banner, bunting, poster, teaser advertisement and campaign advertisement. All the printing cost will be sponsored by DiGi!


Look out for our banner, bunting, teaser advertisement and campaign advertisement!!




We are the environment.
~Charles Panati~

First Meeting with Digi

Nervous!!!

This is the type of look you can get from the presenters of the day which are the Director of Advertising and Sponsorship (most nervous individual), Director of Programming (Activities) and Director of Programming (Exhibition).

Today is the day whereby the Director of Advertising and Sponsorship will propose their ideas to DiGi and also to persuade the DiGi personnel to sponsor our event. Can you imagine the pressure when the fate of the whole event is on your shoulder? Many of us have the luxury of not knowing but the Advertising and Sponsorship Department have no choice but to endure it. Give them our fullest support!!

Practicing…

Final preparation…

Before the arrival of Ms Julia, representative from DiGi, the presenters were preparing and practicing for the big moment at V102. The rest of us who are not presenting, help to ease their pressure by creating the environment of the meeting such as arranging furniture and clear up any rubbish on the floor.

Arranging the furniture according to meeting setting…

There is only ONE chance to pitch DiGi.


At approximately 5.15pm, the presentation begins!

It begins with the presentation from Director of Advertising and Sponsorship introducing S.O.S Earth and the benefit DiGi will get by becoming our main sponsor which include logo appearance in our publicity materials, credit-mentioned, Deep Green talk, Deep Green workshop and so on.

Director of Advertising and Sponsorship

Follow up by Director of Programming (Exhibition) presenting about the five main elements in which we focus in our event (Forest, Land and Natural Resources, Ocean, River and Air) as well as the Deep Green exhibition booth in the hall.

Director of Programming (Exhibition)

Then, the Director of Programming (Activities) propose the idea of the launching ceremony whereby DiGi yellow man will walk from DK ABE to College Hall (in case you don’t know, DK ABE is near TARC hostel and is a long route) holding a pot of tree. This symbolizes DiGi is bringing their Green concept into TARC and educating everyone to preserve the environment.

Director of Programming (Activities)

Soon after the presentation was over, the negotiation stage begins (Pressure!).

Ms Julia (middle) express her doubt..

Director of Advertising and Sponsorship (in green) explaining and negotiating with Ms Julia about the proposal

Half way through the meeting, we changed the venue as that classroom will be occupied by other tutorial class. The change of venue seems to lessen up the tense within the room and everyone begin to loosen up a little. Just a little…

We move to the next room which is V103 and guess what? The table setting has change too.

Ms Lim, why so frustrated?

The meeting continues….

We are join by the Creative Agency (AAV2 students) after their class.

Creative Agency shows the TVC (Television Commercial) to the sponsor.

The Creative Agency personnel!!

The TVC managed to grab the attention of Ms Julia and leave a great impression on her. Thumbs up to the Agency!
What would be the outcome of the meeting? Will we succeed in getting DiGi as our main sponsor or the Advertising and Sponsorship has to continue to worry about the money issues?




We make the world we live in and shape our own environment.
~Orison Swett Marden~